Privacy Policy

Privacy Notice

Last updated: November 07, 2024

Introduction

GOBUZZ SERVICOS DE INTERNET LTDA is committed to protecting your privacy. This notice explains how we collect, use, and protect public information in compliance with relevant regulations.

Important Information

Key Details:

  • No Social Login: We don’t use Facebook login or integration plugins.
  • Secure API Connection: We connect to Facebook API using our personal token, temporarily and securely.
  • Internal Use Only: Our Facebook applications are for internal purposes, inaccessible to the public.
  • Competitive Benchmarking: Our apps utilize Page Public Metadata Access (PPCA) for benchmarking and sentiment analysis.
  • Server-to-Server Data Access: We access data directly, without storing personal information.
  • Public Data Only: We process only public information from Meta’s social networks, excluding sensitive data.
  • Data Scope: Our data includes public interactions: reach, reactions, comments, and shares.
  • Primary Purpose: Analyzing data for benchmarking and sentiment analysis.

Definition of Public Information

Public information refers to data publicly accessible on social media platforms, including comments, likes, shares, and posts on public pages and profiles.

Purpose of Data Collection

We collect public information solely to analyze market trends, sentiment, and industry benchmarking insights, enabling us to help our clients understand competitive positioning.

Types of Public Information Collected

We collect interactions that are publicly available, including comments, likes, shares, and posts from public profiles and pages.

Data Retention

Collected data is retained temporarily, only for the duration needed to perform analysis. It is deleted after analysis is complete and is not permanently stored.

Data Sharing

We do not share collected data with third parties. All data remains internal, solely for analytical purposes within GOBUZZ SERVICOS DE INTERNET LTDA.

Individual Rights

You have the right to access, correct, or request deletion of any personal data related to you, as applicable. For assistance, please contact us at contato@gobuzz.com.br.

Data Security

We maintain a secure server-to-server connection with encryption and other security protocols. Data is accessed temporarily and stored on secure servers, protected by our company’s security measures.

Compliance

Our data processing practices comply with relevant privacy laws and regulations, including the GDPR and CCPA, to ensure responsible handling of public data.

Cookies and Tracking

Our website uses cookies to improve user experience and analyze site traffic. We do not use tracking technologies within our app.

Data Protection Officer

If you have any privacy concerns, our Data Protection Officer, Diego Gonçalves, is available for inquiries at diego@gobuzz.com.br.

Changes to This Notice

We may update this notice periodically to reflect changes in our practices or applicable laws. Updates will be communicated via our website or direct notifications as necessary.

Contact Information

If you have questions or concerns about this notice, please reach out to us at:

GOBUZZ SERVICOS DE INTERNET LTDA
Av. Paulista, 1499 – Bela Vista
São Paulo, SP 01311-200, Brazil
contato@gobuzz.com.br

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